Direct Mail & Postcard Marketing
Business postcard marketing
works by mailing inexpensive postcards
to your prospect list or existing customers every few weeks or months. Your customers and prospects receive see your message when they get their mail. If it is a service they need are have been thinking about, they can act. If not, you are building name recognition and brand awareness for the future when they when they need something and are ready to buy. This is what makes business postcard marketing so effective and so popular.
Post Card Printing Is A Great Marketing Tool For Many Reasons
Post card printing takes pennies per piece to produce.
Since a post card is a single sheet of card stock, they are cheaper to mail than a letter or a brochure. They are also less expensive to print, as their size requires less materials than a traditional 8.5 x 11 letter or folded brochure.In fact, you can have 5,000 postcards printed by Overnight Press Leap for only $250.
The Postage Is Discounted
You can mail postcards
for less than the price of a stamp. We can address and mail cards up to 4 1/4 x 6" for 30 cents per piece. This includes postage and addressing. We use special software to add the bar codes, and sort the postcards in mail route order as required to get discounted postage rates.
And for non-profits, the postage is even less. Even if you mail the largest non-folded size of 6" x 11" card, you can still mail it for less than the cost of the 44 cent stamp using our addressing and mailing services.
Fast Turnaround From Design To Mailbox
Once your marketing postcard designs are complete, we can have them printed, mailed, and in your prospect's hands in no time. From design to the mailbox, you only need about a week or two. This is what makes postcards one of the fastest ways to communicate to your client or prospect database.
Postcard Design
Make sure your design has an attractive image on the front that accurately portrays your product or service. Add your company name and logo, along with short descriptive text that lets the recipient quickly identify what you are offering. If they want more information, they can flip it over. Remember, every recipient will see your postcard... so make a good impression.
Postcards Work On A Very Small Budget
Is your mailing list just to a few hundred people? With our digital post card printing, you can print and mail just a few hundred pieces or 500,000 or more on our offset presses. Overnight Press Leap is a professional printer with the in-house equipment needed to produce any size job efficiently. This is what allows us to turn-around such high quality work at the prices we offer.
Direct Marketing Postcards Have High Readership
Almost everyone reads post cards, even the good folks who throw out all your bulk direct mail! Why? It's quick. You look through every piece of mail you get to determine what to open. In the time it takes to see who something is from, your prospect has seen your design your name, and knows what you are selling. By the time your customers have it in their hands... they're reading it.
We pride ourselves on our work. Overnight Press Leap is known as a top-tier producer of offset and digital printing. We use premium, extra heavy, earth friendly papers as the stock for our basic digital printing, not as an up-sell. We use soy based inks in offset and top of the line equipment. Our emphasis is on the highest quality printing possible.
As professional printers with extensive industry and design experience, we understand what quality printing is. And that is why we are a certified G7 printer.
From business cards to brochures and beyond, our digital printing is frequently the only thing your potential customer has before making the decision to call or purchase. You know quality when you see it, and so do your customers. Make a lasting, professional impression by choosing a top-tier printer.
When your next digital printing job means something to your business, trust it to a printer who truly understands quality.